Target Holiday Toy Catalog
Everyone loves finding the perfect gift and what better place to start the search than on a fun-filled winter wonderland adventure. Target will bring the holiday magic to life through our pages as kids and gift givers alike find joy in discovering the perfect gift this holiday season.
Year
2025
Client
Target
Skillset
Editorial, Branding, Art Direction
Collaborated with an army of creatives to reimage the Holiday Toy catalog for Target. From concepting, editorial design, and photo/3D art direction this project pushes the crative process to a whole new level.
A 60 page book that span over half a year of planning, designing, and directing with a crew of over 80+ team members and contractors.
Additional Credit:
ACD: Heidi Shellum
Art Directors: Kelvin Lee, Brian Holt, Denise Dunham, Brandon Cotton, Brenda Schreurs, Heather Bahr
Production Designer: Mike Totz, Spencer King
Copywriter: Carly Schramm
Creative Producer: Erin Repesh, Maddi Miller
Project Manager: Tony Rivera-Kjos
Lead Creative Engagement Mgr: Angie Dozier
Product Producer: Shakira Tierney
Photographers: Clettis Wright, Chris Sheehan, Lauren Krysti, Jesus Terrazo, Danielle Gernes, Alma Waara, Aaron Rice
Prop Stylist: Kirki Schultz, Lynn Ostrowski, Tony Vu, Yula Nelson, Matt Stenerson, Heather Powers
Retoucher: Kern Nickerson, Anna Rajdi, Jacob Gerber, Dave Sweeney, Derek Ahlberg, Trev Fenner, Kyle Clementson, Eric Hall, Chapin Stitt
and many more!
